Tasks:
1.
Visit
the trade centre Alfa and find out:
What category does it belong to?
a) It is a specialized trade park.
b)
It
is a thematic trade centre.
In Riga and
surroundings it is highly recognized, and consumers can find the necessary
products due to its wide choice of goods and services as well as moderate
prices.
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2.
Answer
the following questions:
2.1.
Is
there communication with customers?
2.2.
Is
information available for a customer?
2.3.
Do
they do any organizing of information at Alfa?
2.4.
How
accessible is the information centre in Alfa?
2.5.
How
accessible is oral information? (visiting any shop, a shop assistant gives
information where the information centre is located)
2.6.
Are
they able to communicate with customers in foreign languages? (English, German,
Russian or French)
2.7.
Availability
of advertising means and use of advertising means (dimensional advertising,
wordy advertising, textual advertising, acoustic advertising, graphical
advertising, combined advertising)
3.
Make
a comparison to your country’s acknowledged trade centre and publish the result
in blog using answers to the above mentioned questions.
When publishing, it is advisable to use pictures and statistical diagrams, up
to 200 words in text.
