Enterprising Education

Mobility 3. January 2013, Palanga

Web – Advertising and Marketing

Palanga mobility

Participants:

LITHUANIA

Teachers - Ignas Lenkauskas (Marketing and research)

                 Ingrida Domarkaitė (Project management, recreation services, resort business and   enterprises)

                 Angelina Liaudanskienė (English language)

Students - Rimantė Norvaišaitė

                Tadas Vėlius

                Adomas Bitinas

LATVIA

Teachers - Zoja Petročenko (Computer science; Basics of visual advertising)

Students - Ilona Brante
                 Džinita Valaine
                 Gundega Līcīte

ESTONIA

Teachers – Enna Kallasvee (marketing, beverages (for waiters))

Students - Madis Sepp  

                Tanel Alver  

                Kristjan Vaikla  

SWEDEN

Teachers - Per Borggren (different business courses, marketing and economy)

                 Silja Lorant-Laine (information and communication, administration, entrepreneurship and marketing)

Students - Fatima Alfar

                Stephanie Almroth

                Elisabet Olevall

FINLAND

Teachers -  Bryan Roberts (customer service, bookkeeping, marketing, entrepreneurship)

                  Anita Eglite – Osmane (Baltic business and culture, Russian, Swedish for immigrants, project work)

Students - Ronja Kåhre

                 Andreas Lindo

                 Miro Kiiski

ICELAND

Teachers - Hilmar Friðjónsson (Math (basic algebra and geometry) Entrepreneurism (Juniour Achivement program) Social skills)

Students - Gunnar Sigtryggsson
                 Haukur Hlöðversson
                 Hólmfríður Lilja Birgisdóttir

HAPPY PETS

Group: Fatima Alfar (Sweden); Rimantė Norvaišaitė (Lithuania); Kristjan Vaikla (Estonia)

   

CYPERTRAINING 
Group: Andreas Lindo (Finland); Elisabet Olevall (Sweden); Haukur Hlöðversson (Iceland)

          

GIOCO 

Group: Ronja Kåhre (Finland); Hólmfríður Lilja Birgisdóttir (Iceland); Stephanie Almroth (Sweden)

        

TOURISM SERVICES

Group: Tanel Alver (Estonia); Džinita  Valaine (Latvia); Gunnar Sigtryggsson (Iceland)

               

JUJUMA

Group: Tadas Vėlius (Lithuania); Miro Kiiski (Finland); Ilona Brante (Latvia)

              

LILLEKE

Group: Madis Sepp (Estnia); Adomas Bitinas (Lithuania); Gundega Līcīte (Latvia)

         

All presentations you can watch on this video:

The third mobility in Palanga started with the short presentations of the home towns of the participants and their schools (All students will represent their countries and schools) and with the seminar „Advertising and Web Marketing“ conducted by the teacher Ignas Lenkauskas.
  

 Students present their home towns and schools

LITHUANIA

ESTONIA

LATVIA

ICELAND

SWEDEN

FINLAND

The seminar „Advertising and Web Marketing“ conducted by Ignas Lenkauskas

(slides - http://www.2shared.com/file/W3tSqFTZ/Web_marketing.html )

After seminar students were given tasks for their group work.
Tasks for groups:

1.      create a WEB marketing strategy (how, where, why and what?);

2.      create ads for social media (you can choose Facebook, Twitter or Google+);

3.      create a video ad;

4.    create a company blog (homework);

       You can use free blog pages – www.blogger.com or http://wordpress.com

                                 

 

                                        Students are creating WEB marketing strategies

In the middle of the students work there was hold a seminar „Creating Marketing Plan“ conducted by Donatas Jonikas, the director of Marketing agency,where students had a possibility to ask lecturer about their group work.

Seminar conducted by Donatas Jonikas

(Slides - http://www.2shared.com/file/6hoX1P-C/Marketologai.html )

After a hard work with marketing strategies students together with their teachers were invited to have a cultural program: Palanga sightseeing, excursion to Mončius Museum and educational program in Palanga Amber Masters Guild guided by English teacher Angelina Liaudanskienė and students of Kaunas Vocational Training Centre for Service Business Specialists Resort Business Department.

 On Palanga brigde                                                                  

                                                     Palanga Amber Masters Guild

                                        In Palanga Amber Masters Guild 

   

                                                           

                                                In Palanga Amber Masters Guild

Palanga Church

Palanga sightseeing